by Carol | Jun 6, 2019 | Industry Advice, Marketing and Promotion, Production and Publishing
With almost a million books published each year in the United States alone, the publishing industry is akin to a thick stew. You’ll find lots of tasty morsels in that pot, but separating them out takes work. Likewise, it’s difficult for any one book to stand out...
by Carol | Jun 6, 2019 | Industry Advice, Marketing and Promotion
Traditionally, publishers put out a catalog featuring their new releases every season. Some houses also include the publisher’s backlist (all the previous titles published) in the seasonal catalogs. The purpose of these catalogs is to get bulk book buyers, like...
by Carol | Jan 1, 2018 | Industry Advice, Production and Publishing
We have been trade book publishing professionals for quite some time now, and we’ve seen a lot of changes in the industry. But the one thing that never changes is the care and attention a book needs to make it a quality product. In traditional publishing, a manuscript...
by Carol | Apr 17, 2019 | Industry Advice, Production and Publishing
Are you tossed between traditional publishing and independent publishing (aka self-publishing)? These days, there is no “right” way to publish. The path to choose depends on your motivations as an author and an entrepreneur. Here are 6 factors to consider: 1. Interest...
by Carol | Oct 2, 2019 | Editing and Writing, Industry Advice, Marketing and Promotion
For some readers, a book’s description may be their very first glimpse into your work. This description must do more than just tell the reader a little about what to expect from your book; it must do so in a way that entices them to want to read the whole thing. An...
by Carol | Jan 1, 2018 | Editing and Writing, Industry Advice
Your book is on the verge of being published, and there’s one more item on your pre-publication to-do list: the acknowledgments section. This is your chance to express your gratitude to all of the people who have supported you (personally and professionally) while you...
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